Over the course of a week in October 2013, the word ‘selfie’ came up over 368,000 times in Facebook status updates, while Twitter saw the hash tag being used in more than 150,000 tweets. A month later, the Oxford English Dictionary announced ‘selfie’ as the word of the year, conclusively proving that this phenomena was no passing trend.
Several smartphone manufacturers since have cashed in on the demand for better, brighter front-facing cameras, but no one seems to have mastered its selfie game as much as the Chinese tech giant, Oppo, known for its selfie-focused smartphones.
In its latest announcement last week, the brand tweeted about the upcoming launch of the F3 and F3 Plus –the first of its kind from the series to have a dual selfie camera setup: a 16-megapixel main camera and an 8-megapixel sub-camera. This allows the user not just to take a conventional selfie, but also include friends, families and large groups of people in group selfies. Invites for the event – scheduled for March 23 – have been sent out already.